Are you passionate about brand leadership and innovation in the beauty and haircare industry?
Pwani Oil, one of Kenya’s top FMCG companies, is hiring a Senior Executive Brand Manager to lead its Hair Category from its Mombasa office.
In this role, you’ll be responsible for shaping and executing the brand strategy, ensuring alignment with the company’s long-term business goals. You’ll oversee every aspect of the marketing mix — from product development and pricing to packaging, placement, and promotion — ensuring the brand remains competitive and desirable.
Key Responsibilities
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Develop and implement a comprehensive brand strategy for the Hair Category.
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Lead the marketing mix to strengthen brand equity and market presence.
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Conduct consumer research and competitor analysis to identify trends and opportunities.
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Collaborate with creative and media agencies to ensure consistent brand communication.
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Monitor brand performance metrics and optimize campaigns for maximum impact.
Who You Are
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You hold a Bachelor’s degree in Marketing, Business Administration, or a related field.
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You have 5–7 years of brand management experience, including at least 3 years in haircare or beauty.
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You’re a creative strategist with excellent communication and leadership skills.
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You thrive in fast-paced, dynamic environments and enjoy driving growth through data-driven insights.
How to Apply
Interested candidates are encouraged to send their CVs to jobs@pwani.net no later than October 31, 2025.
Take the next step in your marketing career — join a team that’s shaping the future of Africa’s beauty industry.
